ZOOSK Dating App Review 2020 – Is Simplicity a drawback for Dating Apps?

Dating on App Zoosk

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Sign Up Process


Special Features


Matching And Searching




Zoosk dating app is one of the first few dating apps, having made a permanent place in the dating industry for more than a decade. Since 2007, Zoosk has proven to be a trusty online dating platform helping users in more than 80 countries globally. So far it has won the hearts of 40 million singles who have been looking for love. It is considered one of the best free dating apps as it provides its users with a fun dating experience that is reasonably affordable and customizable. Therefore, Zoosk is the perfect platform for singles who are seeking for casual dates as well as serious relationships on a fun and friendly platform. 

Facts And Figures


·       40 million members worldwide

·       20 million from USA

·       Average age range of 25-34

·       55% male, 45% female

·       3 million messages sent per day


·       28.9 million visits per month

Zoosk Male Profile
Sign Up Process

The sign-up process is quick and simple, taking no more than 3 to 5 minutes. Firstly, you need to provide some of your basic personal information such as name, age, gender, location and email etc. Once you have filled in these details, a email will be sent to the email address you provided so that you can activate your new Zoosk account. This step will complete your sign-up process, however, its limited if you did not provide a telephone number where a code could be sent to verify. Additionally, whilst signing up, the Zoosk dating app does allow you to sign up via your Facebook or Twitter account. This will help Zoosk verify you easily as well as building up your credibility.

What makes it one of the best free dating app is its simplicity and trouble-free navigation. This is exactly what Zoosk has taken into consideration. The platform’s design on its online site and on the App itself is simple, straightforward and easily accessible. All the messaging and searching features can be found on the left sidebar menu. There is also a drop-down menu where you can access your own profile, and a chat icon that will show you your notifications in red, which are not easy to miss.

As for the design itself, it’s pretty minimalistic with the use of blue and white colors. Arguably, Zoosk can do with another revamp again if they want to really appeal to the younger audience. Currently, it appears as if it was designed in a day.


Zoosk online website
Special Features

The main matchmaking feature on the Zoosk dating app is the Carousel. This is similar to other best free dating apps such as Tinder and Hinge as it uses a technology that matches members in a roulette style. Single users can send flirts if a profile catches their attention or skip if they are not interested.

Another special feature which Zoosk mostly utilizes to make perfect matches is the SmartPick feature, that uses a special technology working as a behavioral matchmaking. The more often you use Zoosk to send a message, accept matches or express your interest. Zoosk behavioral matchmaking technology uses that information to learn more about your ideal preferences. This is especially good since it means that Zoosk will match you with the best match suited to your tastes, saving you time.

Another unique feature Zoosk offers is “Connections”. When you are interested in someone, it simply adds them as a connection. This automatically puts them in a list of interests (favorites) whom you can contact anytime. So, if you ever forget a match, this will feature will be very useful!

The “Super Send” is also something that makes Zoosk one of the best free dating apps because it allows you to send flirty messages to several users at once. What is also great is that Zoosk already has some pre-written messages so it will save you time and effort! Zoosk has made it easier for you to contact other users so why not make use of it.

However, it is important to remember that this can sometimes be a drawback as the prewritten messages would have no depth in it. So, this can be a problem if you are looking for a serious relationship. 

Matching And Searching

The subscription fee is average when compared to other best free dating apps. Like many other dating apps, Zoosk also offers a premium membership in three different packages; 1 month, 3 months and 6 months. The one-time activation fee is $24.95 which will start you off on the dating platform. The paid membership will allow you to access everything on the dating app. For example, you will be able to send unlimited number of messages and will be able to see who viewed your profile. The other alternative to a paid membership is buying coins on the platform. This will enable you to access the same features as the paid subscription but of course with limitations.

Although you can make do with the free features on Zoosk, it is very limited compared to other free features on other free dating apps such as OkCupid. If you are a free user, the most you can do is browse profiles and send pings. The users you sent flirt pings to will be able to see them, however, if they are also a free member then they would not be able to reply back.  For this reason, the premium subscription is strongly recommended because without it, it would be difficult when contacting other Zoosk users.

On Zoosk you can Search singles by their age, location, religion, education, height, body type, and more. The more information and questions you provide, the easier it is for Zoosk to find you a match. For example, Zoosk’s behavioural matchmaking technology relies on your behaviour on the platform with a few other match questions in order to find you SmartPick matches.

As mentioned above, Zoosk’s special features are used for searching and finding matches. The Smart Pick feature will use all the information you have given as well as your behaviour on the platform to match you up with the perfect match. So, the more you use Zoosk as your dating app, the more Zoosk will work harder using its technology to find you perfect matches.

Zoosk Icon

There is no need to worry about privacy and security because Zoosk is a safe dating platform. As mentioned above, Zoosk does have a strict verification process so that the users on the dating app are genuine and real. However, Zoosk is no different from other free dating apps as sometimes fake profiles can take advantage of the free features.  But if you ever do come across a fake profile, you can easily report to Zoosk customer service who will look at the issue immediately. Moreover, Zoosk does not tolerate abuse or harassment. Users can again simple report abuse and block a user by clicking the ‘block/report’ button.

However, one thing to note that is that Zoosk does not routinely monitor members. This can be worrying if some fake profiles were successful during the validation process.

Personal Thoughts

Overall, Zoosk is an average dating site and app. From the design to its features and to matching and searching, it is easy and reliable. It is a perfect platform if you are looking for casual hook-ups since it does not force you to provide deep information about yourself. Or even serious relationships if you truly wanted to find someone on Zoosk’s platform. However, having said that, the limitations are far greater if you have not subscribed to one of its premium memberships. If you truly want to experience a best free dating app, then perhaps OkCupid or Bumble might be better options for you.

Submitted by Dating Apps Free author Taiy

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